HYUNDAI MOTOR GROUP

中文

A delicated area for invited users,specifically for in-depth UX researches

Recruit real users who fit our project needs, run in-depth UX testing, and use the results to help build our cars and new technologies

Explore how shared ideas lead to new mobility experiences

The ideas we share will expand into new mobility experiences.

UX Lounge

A rest area for invited users.

Feature Development Room

A space for conducting scenario-based UX project research and validation.

Simulation Room

A validation platform for HMI and ADAS in a near-real driving environment.

UX Canvas

Support diverse workshops,including UX concept discovery and user-participatory development.

테이블 형태의 대형 미디어 디스플레이 위에서 제공되는 인터랙티브 콘텐츠를 체험하고 있는 모습